Supporting professionals across water birth care

From hospitals and birth centres to independent midwives, doulas and antenatal educators, we provide dependable products and practical guidance for a wide range of water birth settings.

Setting Up a Water Birth Service

Support for services looking to introduce, develop or strengthen their water birth offering.

  • Guidance on suitable pool options for different care settings
  • Cleaning and liner guidance
  • Product information to support planning and implementation

Independent Midwives

Portable, dependable pools for home birth settings, with clear information to support client conversations.

  • Quick set-up and pack-down
  • Clear, client-friendly instructions
  • Professional pricing on pools, liners and accessories

Support for Doulas & Antenatal Teachers

Helpful information and product options to support conversations around water birth with expectant parents.

  • Clear product instructions for client discussions
  • Guidance on suitable pool options and accessories
  • Referral and affiliate opportunities
Explore Professional Range

Apply for a B2B Account

Professional ordering made simpler. Our B2B store gives eligible UK customers access to professional pricing, convenient online ordering and dependable dispatch on essential water birth products.

Available to doulas, independent midwives, home birth groups and hire companies, the store is designed to make repeat ordering straightforward and efficient.

  • Professional customer pricing
  • Order online at your convenience
  • Same-day dispatch on orders placed by 3pm, Monday to Friday
  • Free UK delivery on orders over £45
  • Available to eligible UK B2B customers
  • Quick registration and approval proc

Getting started is simple

  1. Register for a B2B account
  2. Complete a short questionnaire about your service
  3. Once approved, start ordering online
Sign up for our B2B store!

Empowering Doulas and Antenatal Teachers with Water Birth Solutions

Show families how water supports movement, comfort and confidence. Use our teaching resources, demo consumables and referral options to integrate water birth education into classes and 1-to-1 sessions.

  • Teaching slides, printable handouts and checklists
  • Demo liners and accessory bundles for workshops
  • Referral/affiliate options to support your work

Why Independent Midwives Choose Our Pools

Independent midwives need pools that are practical to use in standard home birth settings, quick to prepare, and designed to support safe, effective care. Our pools combine portability, stability and thoughtful design features to support both midwives and families during labour and birth.

  • Designed for home birth use: compact footprint options, quick inflation and practical and adjustable working height
  • Clear clinical visibility: transparent sidewalls and a white floor to support observation during labour and birth
  • Dependable in practice: stable construction, straightforward set-up and responsive product support
Read Testimonials

Supporting Doulas and Antenatal Teachers

We support doulas and antenatal teachers with clear product information and practical water birth options that can help inform conversations with expectant parents.

Whether you are discussing comfort measures, birth environment or water birth preparation, our range is designed to help you signpost families to suitable products with greater clarity and confidence.

  • Clear information on pools, liners and accessories.
  • Guidance on suitable options for different home birth needs.
  • Referral and affiliate opportunities.

Supporting Home Birth Groups

Home birth groups and community organisers can use our range as a practical point of reference when signposting families to water birth products for home use.

With clear product information, helpful imagery and the ability to view selected pools in a room using augmented reality, we make it easier for families to explore suitable options with greater confidence.

  • Clear information on pools, liners and accessories
  • View selected pools in your room with augmented reality
  • Suitable product options for home birth settings
Talk to Our Team

Partner with us for success

Whether you’re launching a service or scaling capacity, we’re ready to help.
Sign up to the B2B store!