How We Respect Your Privacy

This policy applies to all web sites and email services provided by The Good Birth Company. By using these web sites you consent to the general terms and conditions of usage and to the terms of this privacy policy.

Collection of you personal information

We will ask you when we need information that personally identifies you (personal information) or allows us to contact you. Generally, we request this information when you are registering before ordering products from The Good Birth Company, downloading or viewing limited-access content, entering a contest, ordering email newsletters. In each circumstance we try to limit the information we request to the minimum required to deliver the service to you. We also use various standard technologies such as cookies to track user activity on our sites.

Use of your Personal Information

We use your personal information for the following purposes:

To deliver goods to you that you ordered directly from us

To deliver electronic services, such as newsletters or downloads that you request

To help us list products most relevant to you.

To alert you to special offers, updated information and other new services from The Good Birth Company, if you so request.

To allow you access to limited-entry areas of our site as appropriate.

We do not create personalized content on our web sites by merging usage information with registration information. However we may choose to do that in the future, in which case we will offer you the option to opt out of this service.

Sharing Your Personal Information

As a matter of principle we do not sell information we retain about you to any third parties. We do share limited information in the following limited and specific circumstances:

  • We use agents to perform certain operational functions such as warehousing, credit-card processing, shipment etc. We pass on to these partners only the information they need about you to perform the service required, and they are not allowed to use this information for any other purpose.
  • We may disclose your personal information if required to do so by law or in the good-faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on The Good Birth Company or the site; (b) protect and defend the rights or property of The Good Birth Company and its family of Web sites, or (c) act in urgent circumstances to protect the personal safety of The Good Birth Company employees, customers, or members of the public.

Control of your Personal Information when you register, or otherwise give us personal information, The Good Birth Company will not share that information with third parties without your permission, other than for the limited exceptions already listed. It will only be used for the purposes stated above. At the time of registering for some services, you will be given the option to opt out of receiving email from The Good Birth Company beyond the scope of the specific service in question. If you do not opt out at this point, we may send you what we in good faith believe to be useful and relevant information about our products and services. You can view the information that we retain about you by logging in to your account. At any time you can change your preferences for how or if we contact you, or change the information that we hold. For email registrations where you do not have a full account and password set up, subscription options can be changed and authenticated through email.

Security of your Personal Information

The Good Birth Company is committed to protecting the security of your personal information. We use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use, or disclosure. When we transmit sensitive information over the Internet, we protect it through the use of encryption, such as the Secure Socket Layer (SSL) protocol.

Use of Cookies

Updated 20th June 2012
The Good Birth Company ("TGBC") uses cookies to enhance its websites. Cookies are small, non-intrusive text files which we store on your device when you first visit a page. If, for instance, you add something to your cart, a cookie will allow the website to remember that you have done this, meaning that the product remains in your cart until you choose to remove it.
Cookies have a bad reputation for invading privacy. However, TGBC only uses cookies to remember information that you have provided us with, such as your username and password to allow you to log in to our website more easily. We never share information derived from cookies with third parties or advertisers.

Types of Cookie

TGBC uses various cookies on the website:
Essential Cookies
We place one cookie which contains your session ID. This allows us to ensure that your session flows properly - that items you place in your cart remain there, and that you are not consistently logged out after logging in. Disabling this cookie will severely impact upon your experience of TGBC's websites.
We will also be placing a cookie if you click the "Do not show this again" button on our cookie popup. This will allow the website to remember not to show the popup to you again.
Optimization and Analytics
We place a number of cookies which allow us to monitor our website traffic and optimise the website. We do not obtain personal data about our customers through this analysis. We simply use it to understand which of our pages and products are the most popular, and how these pages are used. This enables us to improve our website's layout, and to produce more content which is relevant to our customers. 
Managing Cookies
The first time you arrived at our website, you will have seen a banner which explained that by continuing to use www.mygoodbirth.com you were consenting to cookies. While the above should have explained how cookies benefit you, if you still wish to disable cookies you can do this from within your browser, by following these instructions. Please bear in mind that the website will not work fully if you disable cookies.
If any of the above concerns you, please  contact us.